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A selection of newspapers to depict Communications & Media degree.

Communications and Media BA

Study of how communication works across society and how media shapes culture, combining analysis, creativity, and digital skills to prepare you for careers in media, communications, marketing, and public relations.

Is this for you?

This degree could suit you if you:

  • Are interested in media and communication

  • Enjoy analysing media content

  • Like creative and strategic work

  • Want a flexible career

  • Are curious about digital media

Popular Career Fields

Media & Broadcasting

Advertising & Marketing

Digital Media & Technology

Public Relations

Your Personality Might Be:

Media-literate

Advertising & Marketing

Creative communicator

Digitally aware

What is it?

What Is a Communications and Media Degree?

Communications and Media explores how people, organisations, and societies share information through digital platforms, film, television, journalism, and social media. You will study theories of communication, analyse media content, and develop practical skills in writing, presenting, and digital content creation.


Why Study Communications and Media?

If you are interested in how media influences daily life, enjoy writing or creating content, or want to understand how communication shapes opinions and culture, this degree offers a broad and flexible foundation. It suits students who want to combine creativity with critical thinking.

Communications and media students practising interviews and filming

Course Summary

Study of how communication works across society and how media shapes culture, combining analysis, creativity, and digital skills to prepare you for careers in media, communications, marketing, and public relations.

What you'll study

Most Communications and Media degrees cover:


  • Communication theory and models

  • Media industries and global media

  • Digital communication and social media

  • Journalism and storytelling

  • Film, television, and digital culture

  • Audience behaviour and research

  • Writing and content creation


You may specialise in areas such as public relations, advertising, political communication, screen studies, influencer culture, or multimedia production.

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Skills You'll Gain

A Communications and Media degree helps you build a mix of analytical and creative skills, which might include:

Media Literacy – analysing how media messages are produced, distributed, and interpreted.


Strategic Communication – crafting clear, targeted messages for different audiences and platforms.


Digital Content Creation – producing multimedia content for social, web, and broadcast media.


Research & Analysis – studying media trends, audiences, and communication processes.


Professional Writing – creating clear, engaging written communication across various media formats.

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Pathways, Placements and Work Experience

CAREERS

Career Pathways

After graduation, you can work in:

  • Media and communications

  • Public relations and marketing

  • Social media and digital strategy

  • Journalism and content creation

  • Creative and cultural industrie

Work Experiences & Placements

Many universities offer placements or partnerships with:

  • Media and creative agencies

  • PR and marketing teams

  • Digital content companies

  • Film, TV, or radio organisations

  • Charities and public sector communication departments

These experiences help you build confidence, contacts, and a strong portfolio.

Salary Profile

Coming soon

Qualifications, Personal Satement, What to do Next?

AM I ELIGIBLE?

Entry Requirements

A-levels or equivalent. Most universities accept a broad range of subjects. English, Media Studies, Sociology, Film Studies, Psychology, or Politics are beneficial.

Personal Statement Tips


  • Explain your interest in media, communication, or digital culture

  • Mention any content creation, writing, journalism, or social media experience

  • Highlight creativity, curiosity, teamwork, and communication skills

  • Show awareness of media trends and cultural issues


Some courses may ask for a writing sample or hold informal interviews.

What to do Next

  • Follow media trends, journalism, and digital creators

  • Try writing reviews, articles, or social media content

  • Experiment with video, podcasting, or design tools

  • Visit open days to explore studios and facilities

Uni student

Not sure what to study?

Alternatives to Degrees

Internships
Short Courses
Apprenticeships
Apprenticeships

Wider Reading

  • Media/Society: Industries, Images, and AudiencesDavid Croteau & William Hoynes
    Introduces how media and communication shape culture and social life.

  • The Media Student’s BookBranston & Stafford
    Broad overview of media contexts, institutions, and communication.

  • Cultural Studies: Theory and PracticeChris Barker
    A UK-accessible introduction to how media, culture, identity, and power intersect.

  • Understanding MediaMarshall McLuhan
    Foundational thinking on how communication technologies influence society.

  • Media Ethics: Key Principles for Responsible PracticePatrick Lee Plaisance
    Introduces ethical communication in media and public life.

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