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Designing visual ideas using creativity, typography, images, and digital tools to communicate messages.

A Level

Art & Design (Graphic Communication)

Quick Summary

Heavy coursework – About 80% coursework portfolio, 20% written analysis

Digital & traditional – You'll use design software plus drawing, typography, and physical materials

Creative problem solving – Design is about communicating messages visually and solving visual problems

What's it actually like?

IN A NUTSHELL

A-Level Graphic Design (often called Graphic Communication) is almost entirely coursework-based. You'll develop portfolios exploring visual communication through logo design, branding, advertising, packaging, typography, illustration, and digital media.

You'll research graphic designers, experiment with different styles and techniques, develop design solutions for briefs, and create final pieces. Projects might include designing book covers, creating brand identities, developing posters, or producing packaging designs.

You'll typically complete a personal investigation (60% - exploring themes and developing design skills) and an externally set assignment (40% - responding to exam board themes). Both require research, experimentation, development work, and final outcomes.

It's about 80% practical design work and 20% written analysis and annotation.

Graphic Design is about communication and problem-solving through visuals, not just making things look pretty.

Student Studying

You need access to software: Adobe Creative Suite (Photoshop, Illustrator, InDesign) is industry-standard. Schools usually provide access, but having it at home helps enormously. Student subscriptions are available.

About the course

Is this for you?

  • Design skills and techniques

    You'll learn how to design posters, logos, magazine layouts, packaging, and digital graphics using both traditional methods and computer software.


    Design principles

    You'll explore different styles of design and study the work of graphic designers and artists. You'll learn about typography, layout, colour, branding, and how to communicate messages visually to different audiences.


    Creating your portfolio

    Most of the course is project-based. You'll develop ideas, experiment with designs, refine your work, and produce final outcomes, while explaining your design choices in written annotations.


    Assessment

    Assessment is based on coursework and a final exam project. Overall, Graphic Design is about combining creativity, technical skills, and problem-solving to create effective visual designs.

  • Graphic Design is a good choice if you:


    • Love creating visual designs and communicating ideas through images

    • Are interested in branding, advertising, and visual communication

    • Enjoy both digital design and hands-on creative work

    • Are willing to experiment and develop multiple design ideas

    • Can work independently on long-term creative projects

    • Are interested in how design influences and persuades people

    • Want to solve visual problems creatively

    • Can meet deadlines whilst managing substantial coursework


  • Design skills - Understanding composition, colour theory, typography, layout, and visual hierarchy.

    Digital proficiency - Mastering industry-standard software like Adobe Photoshop, Illustrator, and InDesign.

    Creative problem-solving - Learning to solve visual communication challenges through design.

    Research & analysis - Studying graphic designers and design movements to inform your work.

    Project development - Taking initial ideas through experimentation, refinement, and final production.

    Visual communication - Using design to convey messages, emotions, and information effectively.

  • It's time-intensive: Graphic Design coursework requires research, sketching, digital work, experimentation, printing, and presentation. Budget significant time.


    Drawing skills help but aren't essential: While digital tools are crucial, hand-drawing, sketching, and traditional mark-making are important for idea development.


    It's not just using software: You'll research design history, understand typography, analyse advertising, and critically evaluate visual communication. Theory matters.


    Coursework pressure is constant: Unlike subjects with final exams, Graphic Design is ongoing coursework throughout two years. You need consistent effort and organisation.


    Universities don't rate it highly: Very competitive universities sometimes see Art & Design subjects as less rigorous than traditional academics, if seeking academic courses. Combine with academic subjects to keep top university options open.


    You need creative independence: Teachers guide you, but you must generate ideas, make design decisions, and develop your own visual style.

  • Graphic Design + Photography + Media = Full creative visual focus
    Graphic Design + English + Media = Visual communication with analysis
    Graphic Design + Business + Psychology = Design with commercial understanding
    Graphic Design + Computer Science + Maths = Digital design with technical skills

  • Graphic Design rewards experimentation and visual awareness. Here's how to succeed:


    Develop visual awareness – Notice design everywhere – posters, packaging, websites, logos, apps. Analyse what works and what doesn't. Build a collection of designs you admire.


    Sketch ideas constantly – Don't jump straight to the computer. Sketch multiple ideas first. Rapid thumbnails help you explore possibilities quickly before committing to digital work.


    Master the software – Learn Photoshop, Illustrator, and InDesign properly. Watch tutorials, experiment with tools, understand layers and vectors. Technical proficiency unlocks creative possibilities.


    Develop work thoroughly – Don't settle on your first idea. Create multiple versions, experiment with different approaches, refine and improve. Development work is crucial for high marks.

  • Graphic Design graduates work as:


    • Graphic designers

    • Brand designers

    • Art directors

    • Illustrators

    • Web designers

    • UX/UI designers

    • Packaging designers

    • Advertising creatives,#

    • And in many creative and marketing roles.

  • Graphic Communication is valued by universities. Universities recognise the creativity, design thinking and visual problem-solving it develops.


    Graphic Communication A-Level opens doors to degrees in:


    • Graphic Design

    • Visual Communication

    • Illustration

    • Advertising and Branding

    • Digital Media Design

    • Typography

    • Game Design


    Top tip: A strong portfolio is essential for creative degrees - your Graphic Communication work will showcase your design thinking and technical skills.

  • Ask yourself:


    • Do I enjoy creating visual designs and solving visual problems?

    • Am I interested in branding, advertising, and how design communicates?

    • Am I willing to learn design software properly?

    • Can I work independently on long-term creative projects?

    • Do I enjoy both digital and hands-on creative work?

    • Can I handle constant coursework rather than final exams?

High demand: Design skills are in constant demand across advertising, marketing, publishing, digital media, and virtually every business sector.

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Common A Level combinations

This A Level pairs well with:

Combination Progression

Art & Design (Graphic Communication)

+

The Synergy

Combines digital photography manipulation with typography and vector design.

Exam Crossover

Photoshop workflows, composition, visual branding, and layout.

Best for

Art & Design (Graphic Communication)

+

The Synergy

Focuses on brand identity, commercial advertising, and consumer engagement.

Exam Crossover

Consumer targeting, visual marketing, and brand identity design.

Best for

Art & Design (Graphic Communication)

+

The Synergy

Blends visual graphic design with front-end code and user experience.

Exam Crossover

Digital media asset creation, UI/UX logic, and software layout.

Best for

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