Digital Media BA
Explore how digital content is made, designed, and shared, developing creative, technical, and communication skills for careers in media, design, and online storytelling.
YOUR PERSONALITY MIGHT BE:
Tech-savvy
Creative thinker
Digitally native
Innovation-focused
POPULAR CAREER FIELDS
Digital Media & Technology
Advertising & Marketing
Media & Broadcasting
Creative & Design Industries
Is this for you?
Digital Media BA
Is this for you?
WHAT IS IT?
Explore how digital content is made, designed, and shared, developing creative, technical, and communication skills for careers in media, design, and online storytelling.
CAREER OPTIONS
CURRENT APPRENTICESHIPS, INTERNSHIPS & WORKPLACES
Internships
Apprenticeships
Uni Open Days
FIND OUT MORE
About the Course
What Is a Digital Media Degree?
Digital Media explores how we use digital tools to create content, communicate ideas, and shape online experiences. You will study design, storytelling, social media, video, interactive media, and emerging technologies.
Why Study Digital Media?
If you enjoy being creative, using technology, and understanding how people engage with online content, this degree offers a flexible route into some of the fastest growing creative industries. It suits students who want a practical, future-focused course with a mix of design, media production, and digital skills.
Most Digital Media degrees cover:
Digital design and visual communication
Video and audio production
Interactive media and web design
Social media and digital culture
Content creation and storytelling
User experience and interface design
Emerging technologies such as VR or AR
Later in your degree, you may specialise in areas such as animation, digital marketing, game design, coding for media, or digital publishing.
Multimedia Content Creation – producing graphics, video, audio, and interactive media.
Digital Design Skills – using creative software for web, social, and visual design projects.
User Experience Awareness – understanding how audiences engage with digital platforms and interfaces.
Storytelling & Communication – crafting compelling digital narratives for various media formats.
Technical Production Skills – working with editing tools, animation, and web or media technologies.
A-levels or equivalent. Most universities accept a broad range of subjects. Media Studies, Art, English, Film Studies, Computing, or Sociology are beneficial.
Explain why digital creativity interests you.
Mention any experience in design, editing, coding, or content creation.
Highlight creativity, communication, and technical curiosity.
Show awareness of trends in digital culture and online media.
Some universities may ask for an interview or portfolio review.
Don't Make Me Think by Steve Krug – Understanding user experience and design.
Creative Confidence by Tom and David Kelley – How to think and work creatively.
How to Shoot Video That Doesn’t Suck by Steve Stockman – Practical guide to better video creation.
The Art of Digital Storytelling by Mark Dunford and Tricia Jenkins – Exploring storytelling for digital platforms.
Build a portfolio through personal projects, editing, design, or online content.
Experiment with digital tools such as Adobe Creative Cloud or free alternatives.
Visit open days to explore studios and digital labs.
Follow trends in social media, design, and digital storytelling.
Digital Media Producer - Digital media producer, online producer, digital content producer, multimedia producer
Web Content Manager - Web content manager, website content editor, digital content manager, online editor
Digital Designer - Digital designer, web designer, UI designer, digital creative
Multimedia Producer - Multimedia producer, cross-platform producer, digital production manager, content producer
Social Media Manager - Social media manager, social media strategist, digital community manager, social content manager
Digital Project Manager - Digital project manager, digital production manager, online project coordinator, digital delivery manager
UX Designer - UX designer, user experience designer, digital experience designer, interaction designer
Digital Strategist - Digital strategist, digital marketing strategist, online strategy manager, digital transformation consultant
Related Courses
Public Relations BA
Study of how organisations communicate with the public, combining creativity, strategy, and communication skills to prepare you for roles in PR, media, branding, and corporate communication.
Film Production BA
Study of how films are planned, shot, edited, and produced - combining creativity, technical skills, and storytelling to prepare you for work in the film, TV, and digital media industries.
Digital Media BA
Explore how digital content is made, designed, and shared, developing creative, technical, and communication skills for careers in media, design, and online storytelling.
Sports Journalism BA
Study of how to report, write, and create stories about sport - combining journalism, media production, and communication to prepare for an exciting career in sports media and broadcasting.
Advertising BA
Study of how brands create messages, design campaigns, and communicate with audiences, combining creativity, strategy, and digital skills to prepare you for careers in advertising, media, and creative industries.
Media, Culture & Communication BA
Study of how media shapes culture, identity, and communication, combining analysis, research, and creative thinking to prepare you for careers in media, communications, journalism, culture industries, and public engagement.
Communications BA
Study of how people communicate in society, organisations, and media, combining writing, analysis, and digital skills to prepare you for careers in communications, media, marketing, public relations, and cultural industries.
Audio Production BA
Study of how audio is recorded, edited, and produced, combining creativity, technical skill, and storytelling to prepare you for careers in music, podcasting, radio, film, and digital media.
Film and Television Studies BA
Study of film, television, and screen cultures - combining analysis, research, and creative practice to understand how visual media shapes stories, society, and audiences.
Media and Communications BA
Study of how media shapes communication, culture, and society, combining analysis, creativity, and digital skills.
Marketing & Public Relations BA
Study of how organisations build their brand, communicate with audiences, and promote products or messages, combining marketing strategy with public relations skills for careers in media, business, and creative industries.
English & Journalism BA
Study of writing, storytelling, language, and news reporting, combining literary analysis with practical journalism skills to prepare you for careers in media, publishing, writing, and communication.
Broadcast Journalism BA
Study of how to produce and present stories for television, radio, and digital platforms - combining communication, creativity, and technical skills for a fast-paced career in modern media.
Social Media Management BA/BSc
Study of how social media platforms are used to create content, build brands, and engage audiences, combining creativity, analytics, and communication skills to prepare you for careers in digital marketing, content creation, and online communication.
Media Studies BA
Study of how media shapes culture, society, and communication, combining analysis, creativity, and research to prepare you for roles in media, content creation, journalism, marketing, and cultural industries.
Media Production BA
Study of how media content is planned, created, and produced, combining creativity, technology, and communication to prepare you for modern roles in film, television, audio, and digital media.
Digital Media and Communications BA
Study of how digital platforms shape communication and creativity, combining media analysis, digital production, and communication skills to prepare you for careers in content creation, media, marketing, and online communication.
Communications and Media BA
Study of how communication works across society and how media shapes culture, combining analysis, creativity, and digital skills to prepare you for careers in media, communications, marketing, and public relations.
Photojournalism and Documentary Photography BA
Study of how to tell real stories through images - combining photography, journalism, and visual communication to capture moments that inform, inspire, or create change.
Digital Content Creation BA
Study of how digital content is planned, produced, and delivered across online platforms, combining creativity, storytelling, and technical skills to prepare you for careers in content creation, social media, digital media, and creative industries.
Multimedia Journalism BA
Study of how to tell stories across multiple media platforms - combining writing, video, audio, and digital production for a career in journalism, broadcasting, or content creation.
Journalism BA
Study of how to find, tell, and share stories - combining writing, research, and digital media to prepare for a fast-moving career in news, broadcasting, and content creation.
